Trends - a magic word that makes it a little easier to understand this world. That is why WKND's team of strategists share their vision of 2023 consumer lifestyle trends. We have collected the trends that will undeniably influence the behaviour of brands, cause reflection in marketing departments and most importantly – to a greater or lesser extent affect our daily lives.
- Improvise. Adapt. Overcome.
- Taking care of yourself at a new level
- The rise of AI
- What to expect from Metaverse and Web-3?
- Expansion of TikTok
- The power of nostalgia